Frequently Asked Questions

Everything you need to know about Project Blueprint's Shopify product dataset. Can't find what you're looking for? Contact us.

About the Data

Our dataset is updated weekly. Every product, price, and variant is re-scraped to capture price changes, new products, and discontinued items. This ensures you always have access to the most current competitive intelligence data available.

We currently track 154,000+ products across 160 top Shopify DTC stores, with over 1 million variants. We're constantly evaluating and adding new stores to expand our coverage of the DTC ecommerce landscape.

Each product record includes comprehensive data: title, handle, vendor, product type, current price, compare-at price, all variants (with size, color, and individual pricing), product images, tags, availability status, and sale flags with calculated discount percentages.

We compare the current price against the compare-at price field from Shopify. If the compare-at price is higher than the current price, we flag the product as on sale and calculate the exact discount percentage. This gives you instant visibility into promotional activity across the market.

We track 160 of the top DTC Shopify stores including Fashion Nova, Gymshark, Allbirds, SKIMS, Alo Yoga, Chubbies, Mejuri, and many more leading brands. You can see the full list of tracked stores at /stores.

Data Quality

Our pricing data is scraped directly from each store's Shopify storefront, so it reflects the actual listed price at the time of each weekly scrape. We use Shopify's product JSON endpoints which provide authoritative pricing data. Weekly updates ensure minimal staleness.

Yes, Pro subscribers have access to historical price data. This allows you to see how prices change over time, identify pricing patterns, track promotional cycles, and understand long-term pricing strategies of competing brands.

We track availability status for all products. Products remain in the dataset even when out of stock—their availability flags are simply updated during each weekly scrape. This lets you monitor inventory patterns and see when popular items sell out or come back in stock.

Every variant (size, color, style combinations) is tracked separately with its own price, SKU, and availability status. This gives you granular visibility into which specific variants are selling, which are on sale, and which are out of stock.

Yes, we capture full product descriptions, titles, tags, and vendor information. Description coverage is nearly 100% across the dataset, giving you rich context for each product beyond just pricing data.

Access & Pricing

The dataset is available in both CSV and JSON formats. CSV is perfect for spreadsheet analysis in Excel or Google Sheets, while JSON (specifically JSONL - line-delimited JSON) is ideal for programmatic processing and database imports. Every download includes both formats.

The one-time Standard purchase ($5) gets you the current dataset snapshot—a complete export of all products at that point in time. The Pro subscription ($149/month) includes weekly data updates, historical price tracking, change logs, a dashboard for exploring the data, and priority support. Learn more on our dataset page.
Absolutely! We provide a free sample dataset so you can evaluate the data structure, completeness, and quality before making any purchase decision. Visit the dataset page and click "Download Sample" to get started.

Due to the nature of digital data products, we offer a 7-day money-back guarantee for one-time purchases if less than 10% of the data has been downloaded. Subscriptions can be cancelled anytime—you'll keep access until the end of your billing period. That's also why we provide a free sample, so you can evaluate the data before purchasing.

Use Cases

Our dataset serves a diverse range of users: competitive intelligence teams monitoring market dynamics, ecommerce brands benchmarking against competitors, investors and analysts researching the DTC market, marketing agencies tracking client competitors, and developers building pricing tools and market analysis applications.

Yes, the dataset is licensed for commercial use. This includes internal analytics, competitive research, building products and tools, client reports, and market analysis. You may not redistribute the raw data itself, but derivative works and analyses are fully permitted.

Yes! We welcome store requests from our users. Contact us with the store URL and we'll evaluate adding it to our tracking list. Pro subscribers get priority consideration for store requests, and we typically add requested stores within 1-2 weeks if they meet our criteria.

Common use cases include: tracking competitor pricing strategies, identifying market trends and seasonal patterns, monitoring sale frequency and discount depths, analyzing product assortment changes, benchmarking your prices against the market, and building automated pricing intelligence tools.

Ready to get started?

Access comprehensive Shopify product data from 160+ top DTC stores. Download a free sample or purchase the full dataset.